Advertisers who want meaningful local reach and daily audience engagement turn to the Breakfast Club because it delivers something rare in modern media — trusted personalities, real-time local connection, and broad regional coverage all in one place.

For advertisers, the value is clear: trusted voices, loyal listeners, strong regional reach, and constant engagement — every single morning.

Hosted by Mark Bingaman and Sherry Fisher, the Breakfast Club is Mid and Central Ohio’s live and local morning radio show. Since 2016, Mark has been at the helm, waking listeners across the region every weekday morning for nine years with a high-energy mix of information, entertainment, and community conversation. Sherry Fisher anchors Mid-Ohio News, providing the most extensive live and local morning news coverage of any radio show in the region — giving advertisers the credibility and trust that comes from being aligned with reliable journalism.

Content is fast-moving and highly engaging. The show delivers news, weather, and traffic updates every 12 minutes, along with coverage of the Buckeyes, Reds, and local high school sports. Listeners stay tuned for pop culture, politics, sports figures, contests, trivia, and lively discussion of the stories everyone is talking about.

In-studio guests appear daily — local business owners, community leaders, elected officials, county sheriffs, athletes, and regional celebrities — making the program a hub for the movers and shakers shaping Central Ohio.

The geographic footprint is exceptional. The Breakfast Club reaches listeners from Upper Sandusky to Grove City, from Galion to Obetz — covering all of Columbus and the surrounding region. Advertisers connect with three powerful and distinct audiences:

• Mid-Ohio on Classic Rock 95X
• Columbus and Franklin County on Columbus’ 93X at 92.9
• Delaware and Union counties on My 96.7

This multi-station presence allows brands to reach diverse demographics while maintaining strong local relevance.